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pink soft touch finish box and bag

Soft Touch Coating vs. Lamination: Differences, Costs & Best Uses

Soft touch coating and soft touch lamination both create a luxurious, velvety feel that elevates packaging and printed materials, but their costs, durability, and sustainability differ significantly. This guide explains how each method works, where they perform best, and how to choose the right soft touch finish based on your budget, packaging material, and brand goals.

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a stack of paper

How to Convert GSM to PT: A Gsm vs pt paper guide

GSM (Grams per Square Meter) measures the weight of the paper, focusing on density. PT (Points) measures the actual thickness or caliper of the paper, where 1 PT equals 0.001 inches. Generally, higher GSM correlates with higher PT, but factors like coating and texture can affect this ratio.

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cereal aisle with kellogg's cereal boxes

The Ultimate Guide to Cereal Packaging: Types & Materials

Learn everything about cereal packaging and modern innovative packaging. We cover the four most popular types of cereal packaging, discuss their compatible packaging material choices, and highlight design techniques for effective branding. All to give your cereal packaging the best chance at success.

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tiffany blue bag and box with white ribbon

Tiffany Packaging Guide: Elevate Your Brand’s Packaging

Tiffany & Co.’s packaging is more than a box — it’s a symbol of luxury, elegance, and emotional connection. In this guide, we explore the story behind the famous Tiffany Blue Box, uncover the design details that make it timeless, and show you how to create equally luxurious packaging for your brand.

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