The One Quality that Consumers Want Most out of Retail Bags: Reusability

reusable retail bags

Packaging, in general, plays an important role in influencing the purchasing decisions of customers. Based on one study published on Indus.edu, it’s revealed that certain elements of a packaging design can influence the purchasing decision of customers.

One of them is the material used to create the packaging.

How to Trigger Impulse Buying Through Counter Display Boxes

counter display boxes

Impulse buying is one way to increase sales in a business. But to take advantage of this strategy, you have to realize one thing.

The spontaneous decision for unplanned purchases is often driven by emotions and deep-seated desires of customers.

11 Ideas to Make Mailer Boxes Recyclable

Mailer Boxes

Using mailer boxes is a common practice in business. It’s used by online businesses to deliver products and packages to their customers.

The more products are bought, the more cardboard boxes are used. But after the boxes are delivered, what happens then?

Tips for Designing a Printed Fashion Catalog

fashion catalog

A catalog is an important marketing tool in the fashion industry. It assists buyers in choosing what product they want to buy. It gives them an idea of how the product will look on them – even if they don’t try it on themselves.

4 Eco-Friendly Printing Techniques for Your Brochure

Eco-Friendly Brochure

Creating eco-friendly brochures doesn’t just happen. You can’t claim that something is environmentally friendly just because you use recycled paper.

The truth is, even if you use sustainable materials, the printing process also matters. The ink and print drying techniques will have to be eco-friendly as well.

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