Last Updated on December 26, 2022 by Packoi Team
Whether it’s a message for your target market or the recipients they’re buying the gift box for, take advantage of this chance to improve the image of your business.
In this article, you’ll learn more about what it takes to create the perfect gift box that’ll send the most inspiring message to your market and recipients.
Why Inspiring Gift Boxes are Important
Giving inspiring gift boxes isn’t just for marketing purposes. It comes with a lot of benefits for the recipients and the people around them as well.
Here are some of the reasons why a well-designed gift box is a really good idea.
Spreads Positivity
Getting gifts, in general, makes people feel good. So the whole experience is already uplifting.
But apart from that, putting effort into making a gift box inspiring can spread positivity. The message you put in there can improve the mood of the one getting it.
That feeling can set the mood for that person for the rest of the day.
Leaves a Lasting Impression
When someone receives a gift basket or box, it makes them feel loved and cared for. That’s a feeling that won’t go away for a long time.
If you put your branding there, it’s not just the giver who’ll be remembered. Even your brand will leave a lasting impression.
Make sure you’re leaving the right impression about your brand.
Gives a Chance to Send a Personalized Message
The beauty of custom-made gift boxes is you can send a personalized message to the one receiving it. Give them an inspiring message that you know will make them feel special.
Sometimes, a few simple words can save someone from a bad day.
If your gift box is intended for your target market to give as gifts to their loved ones, give them something to write on. Maybe a part of the box can include a space for personal messages. Or attach a tag for special messages.
Promotes Small Businesses
A gift box can also promote small businesses. Choose products bought from local businesses. That way, you can help promote these products and bring new customers to those who need them.
Of course, you have to choose carefully what small business you’ll support. Make sure you choose products that you want your brand to be aligned and associated with.
Celebrates Special Occasions
Gift boxes are a great way to celebrate special occasions. Use it to spread good cheer and make other people feel happy during their special day.
You can use it to generate more sales during the holiday season – like a Christmas gift to a family member. Or as a way to celebrate the love between a happy couple.
If you produce a specific gift box for events like Valentine’s, Mother’s Day, Father’s Day, Graduation, etc, people will come to associate that with your brand. They’ll remember you every time they need a special gift.
Encourages Generosity
Gifts are the perfect example of being generous. If you create a gift box that’s beautiful and impressive enough, it’ll magnify the feeling of happiness that comes with acts of generosity.
That positive experience will encourage the recipient to do the same to other people.
3 Gift Box Trends That’ll Inspire the Recipient
As amazing as it can be to receive gifts, the whole unboxing experience is made more special if you can incorporate something inspiring into it.
Yes, the very box or basket itself can send a message of hope, love, joy, and peace to others. But you have to know how to do it the right way.
Here are 3 things that you can do to inspire the people you’ll receive your gift boxes.
Sustainable Gift Boxes
This is a powerful trend that’s been going on for many years already. Sustainability continues to thrive as one of the most important advocacies today.
There are many ways for you to create sustainable gift boxes.
You can make a custom gift box reusable. Use gift baskets or wooden boxes that the recipient can use to store things around their house or workplace.
Or you can choose eco-friendly materials that have minimal negative effects on the environment. Do your research. Look for boxes that are sustainably sourced and don’t leave a huge carbon footprint.
The recipient will take notice of this even if you don’t put eco-friendly notes in your gift box.
Show Advocacies
Apart from sustainability, there are other advocacies that you can promote through your gift box. You can show inclusivity through items packed inside your gift box.
This is just like showing support for small businesses.
But this time, you’ll be supporting specific businesses. It could be businesses owned by marginalized members of your community.
You can include unique products of businesses that support the same advocacies as you – like human rights, gender equality, animal care, etc.
Supports Self-Care
Self-care is another trend that you can use as your gift message. Whatever you put in your gift box has to help with the mental health or physical well-being of the recipient.
You can send food items in gift baskets. Or products that can be used for a spa day at home. Anything that can help the recipient relax and take care of their physical and mental health is good.
Create a perfect gift basket to inspire the recipient to take care of themselves better.
3 Rules When Putting Together a Gift Box
What does it take to put together the ultimate gift basket or box? There are 3 rules that you should consider.
It Has to be Personalized
As an individual, it’s easier to personalize your gift because you know who the recipient is. You know how to please them because you’re aware of their personal preferences.
But if you’re looking for gift box ideas for your corporate gifts, how can you personalize them?
Well, you have to play it safe by appealing to general interests. Food and beverages are usually safe gifts to give. Give them chocolates and wine. Just make sure you consider the handling of perishable items.
You can also give something that can be used every day – whether it’s for work or at home.
To make this more personalized, do handwritten notes. Taking the time to write it yourself is sometimes a big thing already.
It Must be Within the Budget
If you’re planning to give gifts to a lot of people, make sure you check your budget. You want to be generous but you don’t want to break the bank trying to please the recipient.
So make sure you consider the cost of the gift basket or box before you proceed. Sometimes, the contents of the gift basket make the whole thing expensive.
It Should Contain the Right Products
The assortment of products will also be an important consideration when you’re putting together the ultimate gift box.
You can put a collection of products that you want to promote, advocate for, and things that you know will resonate with the recipient. That should be a good mix to put in your gift basket.
You’ll know that the person receiving it will enjoy something and they can try something new.
15 Personalized Ideas for Your Gift Box Design
There are many ways to personalize your gift box design so it’ll leave a lasting impression on the recipient.
Here are some ideas that you can use to take your gift basket or box to the next level.
Wooden Box with Custom Print
Wooden boxes are a great option for sustainable gift packaging. It’s sturdy enough to be reusable and the wood itself makes it appear environmentally friendly.
But don’t think you have to settle for a plain box to put your gifts in. You can put custom prints on it. Maybe some text that contains inspiring messages. Or a design that represents the occasion that the gift box is celebrating.
Make sure you put your brand in there as well so people will know immediately that it came from you.
Holiday Box
The holiday season gives us the perfect reason to be extravagant with our gift boxes. Go crazy with the holiday design.
But that rule isn’t set in stone.
If you want to keep it simple, you can just add Christmas-themed ribbons on a plain kraft box and that should be good enough. Adding an ornament can turn something into a Christmas box.
Whether you’re putting together a gift basket or box, use your creativity to incorporate the season’s festivities. It’ll add excitement when the gift is received.
Personalized Photo Design Box
There’s nothing more personal than putting a photo of the recipient on the box.
There are two ways to do it. You can have it printed directly on the gift box. But that would be very costly. So unless this is for VIP clients, you might want to think twice about doing this.
The most cost-efficient option is to get a plan box and print the photo separately. Stick the photo to the box to personalize it. Add a handwritten note to make it more special.
Elegant Packaging Design
If you’re worried about impressing VIP recipients, make the packaging design elegant.
You don’t have to source luxurious materials if that’s not within your budget. You can make any gift box elegant looking by choosing the right colors.
A combination of black and silver can make the most ordinary box look elegant. Adding a fancy ribbon, foil stamping, and personalized messaging will also do the trick.
Box with Toppers
Making an ordinary box special doesn’t have to be too complicated. You can choose to put a decorative topper on a plain box and you can transform it into a gift box.
Choose elements that’ll make your box look more festive and that should be good enough to give away – even as a Christmas gift.
This means you can use the same type of box on different occasions. Just change the topper and you’re good to go.
Transparent Covers
Let the recipient see what’s inside. Choose a gift box that has a transparent cover. It may remove the element of surprise, but it can still make the whole unboxing experience special.
If you arrange the contents beautifully, it’ll still make the recipient feel excited about the gift in the box or basket.
This is also ideal for food items or sweet treats. That way, the recipient will know that this gift box requires special handling and storage.
Compact Gift Boxes
Big isn’t always better. Sometimes, putting together a compact gift basket or box is acceptable. As long as it contains something that the recipient can use, they’ll still appreciate it.
This is also a good idea if you plan to give gift boxes to a lot of people. Like during the Christmas season. You can give to more people without putting a huge strain on your budget.
Text-Filled Boxes
Do you have a message that you think can inspire people? Use it as the design of your gift box. Just print the text repeatedly on the surface of the box.
Choose specific words that’ll resonate with the recipient and put it in bold. You can also play with different colors to make the design come alive.
Tin Cans
If you want reusable gift boxes, use tin cans. This is an awesome way to stay eco-friendly.
Not only that, the material can protect the contents. You don’t have to worry that your gift box will be damaged while in transit.
You can have these tin cans printed with designs – or you can just have them in plain colors. Throw in some ribbons and other decorative items for good measure.
Gift Wrapper Design
Instead of getting a plain box and putting a gift wrapper on it, just have it printed on the box.
The great thing about this idea is you can choose a gift wrapper design that’s exclusive to your branding or company. That way, you can establish familiarity with the design. It’ll help strengthen brand recognition in case you use this in the future.
Glittering Boxes
A common way to make a gift box look impressive is by using glitter in the design. This would make a perfect design for your Christmas gift box.
The whole box doesn’t have to be in glitters. You can choose a pattern and have one part filled with glitter. It’ll make the box shine – which can grab the attention of others. It’s a great idea to make your gift box stand out.
Chalkboard Boxes
This idea will make it easier to personalize the gift. Have the whole box (or just one side) look like a chalkboard. Then write personal messages for the recipient.
Write inspiring words and phrases. Handwritten notes are always heartwarming because it shows that you took the time to make that gift box unique to the recipient.
Cardboard Craft Boxes
Another idea that can personalize gift boxes is to use plain cardboard boxes and decorate them with craft materials.
This will take a lot of time to do so make sure you’re ready to put in the hours to make it look good. If you choose the right materials or recycle the decorative elements, you can save a lot by going this route.
You can also incorporate things that you know the recipient will appreciate.
Wine Bottle Boxes
Wine bottles will always be a great gift idea. No matter what the occasion, as long as it calls for a celebration, you’ll never go wrong with a wine bottle.
But don’t just hand out the bottle. Put it in a beautifully designed wine bottle box. It’ll make the gift extra special. Throw in an inspiring message to make it one of a kind.
Vintage Gift Boxes
Vintage designs will never go out of style. So if you’re unsure about the design that you want your gift box to have, go vintage.
There are many ways to incorporate a vintage theme for your gift. Choose the font, image, style, and graphics that represent the period you want to use.
7 Questions to Answer When Planning the Gift Box Design
Now that you have design ideas, it’s time to take your pick. How will you know which design is the best one to use for your gift basket or box?
You need to plan it. Here are the important questions that you should ask yourself to help you decide which design to go for.
What is Your Branding?
Coming up with gift boxes or baskets for personal use is easy. You just have to think about the recipient.
But if you’re giving away corporate gifts, you need to consider your branding. Make sure that the gift baskets or boxes represent you well.
That way, the recipient will know immediately who sent it.
When it comes to branding, it’s not just about the physical design. Even the contents should coincide with your branding. Make sure all the important elements are tied together.
Who is Your Market?
The recipient will play an important role in determining the design and contents of your gift basket or box.
Like if your market is women, what are their preferences? Stay-at-home mothers will appreciate food baskets. Working women would probably want to receive a package they can use for relaxation.
Think about what appeals to them so you can also incorporate that in the design of the gift box.
At the same time, consider the things they might find offensive. Stay away from those.
Who Will Receive It?
Sometimes, people buy gift baskets or boxes for other people. You have to consider that in your design.
Generally, you still want to impress your market because they’re the ones you have to attract first. But you should also consider if they will use the gift for themselves or give it to someone else.
The answer to this question will affect a lot of elements in your design.
What is the Purpose of the Gift?
If it’s intended as a Christmas gift, that should be evident in your box or basket design. If it’s for a birthday, anniversary, or any celebratory event, make it obvious in your design as well.
A great way to get a clear answer to this is by doing a survey. That way, you’ll know what your market is expecting from you.
What is the Gift?
Sometimes, the overall design of a gift box or basket will depend on what is packed inside. Is it a product that you want to launch? Is it small and fragile? Is it food or anything perishable?
These simple questions will help you identify the features of the gift box so it can protect what’s inside.
What is the Budget?
If you have a huge budget for gift baskets or boxes, then you can go all out when it comes to the design. While we all want high-quality materials, these can sometimes be too costly.
If your budget is limited, there are cost-efficient alternatives that you can use. So make sure you do the calculations to make sure your budget can afford your chosen design.
How Many Will Get the Gift Box?
The answer to this question coincides with your budget.
If you have a limited budget but need to give gifts to many people, you’ll need to make careful decisions about your gift box or basket.
Don’t make each package too expensive so it’ll fit your budget.
Tips When Designing Your Gift Basket or Box
Here are more tips that can help you design one-of-a-kind gift sets.
Start ith a Plan
It may seem simple, but a gift box requires proper planning. You want to ensure you choose the right theme, design, materials, and content. You also don’t want to spend too much or too little of your budget.
Planning will ensure you get the results you expect from the gift box.
Stay True to the Brand But be Creative
Don’t forget that the gift boxes offer an opportunity to promote your brand. That means you have to make sure it contains your logo and branding. It doesn’t have to be big. And you can be creative about it.
Just make sure people will recognize where it came from.
Opt for High-Quality Materials
Gift boxes are meant to impress. No matter how impressive the design is, if the box is low quality, you won’t impress the recipient.
Choose high-quality materials only. Specifically, the ones that will reflect well on your business and the image you want to be known for.
Include Hints of the Occasion
Gift boxes can be given for all sorts of occasions. Remember to include hints of what you’re celebrating when you decorate it.
Is it a celebration of someone’s birthday? Graduation? Wedding? A Christmas gift?
You don’t have to decorate the whole thing to commemorate the occasion. But at least add a hint or two.
Make It Personal
It’s quite easy to make a gift box personal.
Just put a space for handwritten notes in there. Or you can do your research to find out more about the recipient.
Then add something that you know the recipient will recognize and enjoy.
Add Fun Elements
What can you add to the gift basket? What element can you put in the gift box?
While the contents will make the recipient happy, there’s something that you can add to make it even more fun.
Maybe you can add a surprise to what’s inside. Or put a dangling ornament that you know the recipient will appreciate.
Choose the Right Size
There’s no one rule regarding the size of the gift baskets and boxes. The primary consideration for the size is the contents.
But there are also other things to consider like the recipient, your budget, and the overall message that you want to deliver.
Get a Professional to Help
If you’re struggling to find the right box to use, you can get a professional to give you some tips.
You can hire companies that put together these gift baskets and boxes for a living. They can help you save time and energy. Just be ready with the details of what you want them to put together for you.
Ask for Recommendations
If you’re unsure about where to start, you can always ask someone for recommendations. Talk to others for ideas on what type of gift box you can create.
And if you know the packaging supplier you’ll get for the gift box, you can ask them, too. They may be able to introduce you to options that you never thought were available to you.
Shop For Options
When you’re trying to decide on the gift basket or box that you’ll use, don’t settle for the first thing that you see.
Shop around. Check prices from different suppliers. Look at different materials and options.
This is how you can find the perfect one to use.
Are YouReady to Create Your Gift Boxes? Packoi Printing is Ready to Help.
Putting together a gift box could be a fun experience for you. Just focus on what the recipient will feel and you’ll appreciate the whole process.
But if you need help finding out the options for your gift boxes or baskets, get in touch with Packoi Printing.
You’ll get a lot of ideas and we can explore what’s possible in terms of the size, shape, and type of box or basket you’ll use.
Give us the details of your ideas. We will come back to you with a fair quote in no time.
