What is Embossing and Debossing in Packaging? [Complete Guide]

embossing desings

Have you ever noticed designs on packaging that feel raised to the touch or indented into the surface? That’s the magic of embossing and debossing! These finishing techniques make designs stand out and give products a premium, tactile appeal.  In this guide, we’ll explain embossing and debossing, highlight their differences, and explore some common techniques […]

How Much Does Custom Packaging Cost? A Detailed Breakdown

An illustration of the custom packaging design process

Custom packaging costs vary greatly depending on various factors such as materials, sturdiness, order quantity, and customization elements like full-color printing. However, we can give price estimates to help small business owners, e-commerce brands, and even retailers understand the market.  To help, we’ve written this guide detailing the cost breakdown of custom packaging for all […]

A Guide on Best Practices for High-Quality Packaging & Label Printing

Pint printed product boxes

Packaging and labels do more than just protect and inform. They create a first impression and shape customer perception. High-quality printing plays a key role in making products stand out on store shelves. Clear, sharp, and vibrant prints help build brand trust. Blurry or faded designs can make products look unprofessional. Colors, fonts, and finishes […]

How to Choose the Best Size for Your Custom Shipping Box?

a stack of shipping boxes

When you’re selecting the shipping box size, you’re making an important packaging decision. If you use a box that’s too big for your product, the packaging material will be wasted. A box that’s too small may not provide enough protection during transit.

Window Box Packaging: How to Enhance Product Appeal and Boost Sales

a window box with a cake inside

If you’ve ever been to a grocery store or a mall, chances are you’ve seen products displayed in window box packaging. Cosmetic and food products are often in window boxes. These boxes typically have a clear plastic window that lets you see the product inside. In recent years, window box packaging design has gained immense […]

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