Last Updated on January 11, 2024 by Packoi Team
Sustainability is a marketing strategy that businesses should never underestimate. More people are becoming eco-conscious, and you need to start taking advantage of this to improve your sales and brand image.
Of course, adapting sustainable practices in your business is more than just using eco-friendly materials. You can also show your dedication to taking care of the environment by partnering with the right company and supplier.
One way to do that is by looking for FSC-certified packaging manufacturers.
In this article, you’ll learn more about FSC certification and the reasons why it should be a part of your marketing strategy. You’ll also get 10 reasons why partnering with FSC-certified manufacturers will benefit your business.
What Does an FSC Certification Mean?
Before discussing why you need to partner with an FSC-certified manufacturer, let’s discuss the importance of an FSC certification.
According to the website of the Forest Stewardship Council (FSC), 77% of consumers who are familiar with the FSC label or logo would choose to buy it over another product without it. That’s because this label has been synonymous with sustainable packaging and products, as well as the responsible management of forests and ecosystems.
This certification also means the manufacturer you’re working with adheres to strict environmental standards that have been set by the FSC. Any product that comes from that manufacturer will have the FSC logo. That’s something that your product and brand can benefit from through association.
The Forest Stewardship Council
If you’re not familiar with them yet, the Forest Stewardship Council (FSC) is an organization committed to responsibly managed forests and sustainable practices. They are the driving force that helps protect acres of land that benefit the environment, ecosystems, and the local communities around it.
The organization provides the FSC certification and makes sure that those who bear the label follow their strict standards. If a company has the FSC Chain of Custody Certification, it means the supply chain that the product goes through, from the forest to the end-user or customer, is compliant with FSC standards.
Although the certificate comes from the FSC, companies that receive it are evaluated by an independent certification firm. This strengthens the integrity of the certification and the authenticity of the FSC-certified companies.
About FSC-Certified Packaging
Using FSC-certified packaging is one way to prove that your brand is committed to sustainable practices. But you don’t have to apply for this certification just so you can use the FSC recycled label or logo. You can use the FSC logo as long as the packaging materials that you use are all from a manufacturer certified by the FSC.
Using FSC-certified materials will give you the right to use the FSC marks. You can print it on your packaging, or you’ll get your boxes with the FSC logo printed on them.
When eco-conscious consumers see these marks, it’s a powerful statement that your brand is taking part in the call to take care of the environment and have a more positive environmental impact.
Ready to Get Custom Packaging for Your Business?
start with a low minimum order quantity
10 Reasons to Partner with FSC-Certified Folding Carton Suppliers
Partnering with FSC-certified manufacturers for your folding cartons and other packaging needs brings several benefits to your business. Any company with an FSC certification has been proven to practice sustainable sourcing of materials. That means they take their paper-based products from controlled forests that are responsibly managed according to the Forest Stewardship Council’s strict guidelines.
If the manufacturer also has the FSC Chain-of-Custody Certification, it signifies that they’ve put sustainable practices in place to produce environment-friendly packaging. That includes using safety equipment, supporting the livelihood of the local populations within the forest area, and many more.
This is a powerful message that would benefit eco-conscious customers and the rest of the supply chain, including your brand. To some degree, you have the right to use the FSC logo that comes with the packaging that you got from the manufacturer.
Once the FSC mark is associated with your brand, you’ll get the following benefits:
1. Enhancing Your Brand Image
The presence of the FSC-certified logo will elevate your brand image in the eyes of all your eco-conscious customers. It’s a sign that you’re taking the call to save the environment seriously. You’re committed to doing your part by using only FSC-certified packaging.
This means your packaging materials come from the right source. It’s not endangering or exploiting the world’s forests. It’s also done without excessive carbon dioxide emissions.
This type of reputation will put your brand in a position of respect and trustworthiness. It shows that you’re putting effort into fulfilling your social and environmental responsibilities.
2. Meeting Customer Expectations
Several studies have shown that consumers will choose to support companies that pursue eco-friendly practices. If eco-conscious customers align with the values represented by the FSC, you’ll also get their respect through association. This will increase your brand’s appeal and make it easier to establish trust and, in the end, their loyalty.
That’s what you get by simply using FSC-certified packaging. Your choice to use sustainable packaging will meet your customer’s expectations and make you more appealing than competitors who haven’t done the same.
3. Being Environmentally Responsible
You don’t have to physically plant trees or clean up coastal shores to be more environmentally responsible. Partnering with manufacturers that have forest management certification can be enough to do your part.
Although your business isn’t directly connected with the management of forests, the fact that you support FSC-certified manufacturers already shows your willingness to support eco-friendly initiatives.
4. Getting from Sustainable Sources
The FSC guarantees responsibly produced wood. They make sure that in FSC-certified forests, only old trees are cut and new ones are planted in their place. This is how they combat deforestation while providing for the needs of the economic world.
By getting your folding cartons from manufacturers certified by the FSC, you can be sure you’re getting your packaging materials from sustainable sources. It’s meeting your packaging needs while maintaining a positive impact on the environment.
5. Lowering Your Carbon Footprint
One of the mandates of the FSC is to lower carbon emissions. That means an FSC-certified manufacturer has been checked and proven to use energy-efficient production methods that lower their carbon footprint. This method affects the supply chain, including your business.
Your final packaging will use less energy and have a lower carbon footprint to produce. The lower greenhouse gas emissions have a positive impact on the environment.
6. Conserving the Ecosystem’s Biodiversity
The FSC is focused on applying responsible forest management. This includes the protection of the ecosystem within the FSC-certified forests. When trees are cut, it’s done in a way that does not endanger the flora and fauna that thrive in the same environment.
This protection helps preserve the rich biodiversity in that area and contributes to the overall well-being of the planet.
Ready to Get Custom Packaging for Your Business?
start with a low minimum order quantity
7. Supporting Local Communities
What’s great about the FSC is that they don’t just ensure responsibly managed forests. They also make sure that the welfare of the local communities relying on that forest is also protected.
One of the standards of the FSC is to ensure that something is given back to the communities around the forests. Supporting the local economies and providing livelihoods are some of the things that can be done to help.
8. Showing High-Quality Standards
FSC-certified materials are produced following strict standards. Manufacturers that hold the FSC Chain of Custody Certification are required to show complete commitment to quality.
This is what you’ll get if you partner with FSC-certified manufacturers. From the FSC-certified wood to the final packaging, you’ll get high-quality that can elevate both your products and your brand.
9. Benefiting from the FSC’s Global Recognition
The FSC is an organization that has partners in more than 90 countries. They have given more than 55,000 certifications and are recognized by more than half of consumers. This is the recognition that you can get if you use FSC-certified paper products.
By partnering with manufacturers that hold an FSC certification, you get to use their FSC label. So if people see the FSC Recycled label on your packaging, that increases your credibility as a brand. It also builds trust because people will see how environmentally responsible you are.
10. Adhering to International Regulations
One of the benefits of using FSC-certified materials is that they automatically help you adhere to international regulations. Since the FSC is recognized globally, it’s natural to assume that its standards comply with local and international regulations. At least regarding responsible sourcing of packaging materials and implementing eco-friendly practices.
By association, your brand can benefit from that if you work with FSC-certified manufacturers.
Work with Packoi Printing to Get Your Perfect Business!
Partnering with the right packaging manufacturer is one of the ways you can get high-quality and sustainable packaging. The certification will help elevate your brand and impress your eco-conscious customers. This will lead to stronger customer loyalty and higher sales for your business.
If you’re looking for an FSC-certified packaging manufacturer, Packoi Printing is qualified to partner with you. We have been FSC-certified for years, and we are committed to maintaining that certification and our sustainable practices.
Allow us to supply your eco-friendly packaging needs. Give us a call so we can talk more about our FSC-certified packaging options. Once we finalize your packaging requirements, we’ll get back to you with a fair quotation in no time.